Digital Marketing Tips and Tricks from the SPM Team
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Is Your Website More Than 3 Years Old? Time for a Redesign!
Your aging website could be losing you organic traffic and costing you money in lost revenues. Here’s what you need to know about a redesign.
Here’s Why an SEO Audit is a Good Idea for Your Website
Is your website is performing as well as it could be in search? In this article, we explain why having an independent SEO Audit done on your website is a good idea.
A look back at 2015’s SEO changes
When it comes to search engine optimization, the only constant is change. If you're not a dedicated SEO analyst, it can be hard to keep up with what is happening and how it is affecting your website. Here are some of the major changes in SEO - a SEO review, if you...
How great photography captures attention
If your readers are like the rest of us, their attention spans are probably pretty short. When they can tell at a glance what a page on your website is about, they can decide quickly whether or not they want to read it. A well-placed photo that illustrates what your content is about can draw them into your content and convince them to keep reading.
Are you ready for Facebook Live Video?
Thanks to the popularity of apps like Periscope and Meerkat, Facebook is testing a live streaming video function. It's called "Live Video," and as of now it is only available to a small percentage of iPhone users in the US. But Facebook Live Video has the potential to...
Digital Marketing: What’s coming in 2016
The Mid Atlantic digital marketing landscape is always on the move. Just when you've mastered this year's hot new tips, another year is coming right around the corner with even fresher marketing techniques and best practices. These are the trends that we at SPM...